eBay PartnerNetwork Blog

How to create an impression pixel

August 19th, 2009 | eBay Partner Network Team

Hi all,

Using impression pixels on your site is an easy and important practice. Tracking impressions will tell you how often you are showing eBay ads to your users. If you combine that data with the number of clicks, you can track the Click-through Rate (also called CTR) which will tell you how well you are matching the ads to … Read more…

Posted in Tools, Tips, Tricks & Best Practices | Leave a comment

Affiliate Spotlight: EarthLink

August 13th, 2009 | eBay Partner Network Team

Shannon Lisecki, Senior Strategic Partner Manager of EarthLink, one of our long-time affiliates, took the time to share some of her insights with us on various industry related topics.

earthlink1

As a leading national Internet service provider, Atlanta-based EarthLink has earned an award-winning reputation for outstanding customer service and its suite of online products and services to facilitate a safe … Read more…

Posted in Guest Bloggers | 2 Comments

Special Business Model Forms Best Practices

August 7th, 2009 | eBay Partner Network Team

Hello Partners,

We thought it would be helpful to send along some tips and best practices when filling out the special business model forms. Please note that you only need to submit a special business model form if you fall under the following business models: Loyalty & Incentive, Downloadable Software, Electronic Communications and Other. If you promote eBay through banner … Read more…

Posted in Announcements | 4 Comments

Introducing New Click Filters

August 4th, 2009 | eBay Partner Network Team

Hi all,

As we announced in our post on July 17th, we are improving our capabilities in click filtering.  Specifically, we introduced yesterday some additional click filters designed to better identify and remove clicks from a larger set of bots and eliminate more invalid clicks.  This will align eBay Partner Network’s click filters more closely to the industry standards recommended … Read more…

Posted in Tools, Tips, Tricks & Best Practices | 4 Comments