Guest Post: Stretching the Reach of eBay Motors
You don’t necessarily have to sell cars, vans or bikes to do well on the Motors, Parts & Accessories category of the eBay Partner Network. On the contrary, the Parts & Accessories area of the site could see you driving considerable traffic to eBay – and being rewarded as a result!
In what follows, we are going to look at … Read more…
Chatting with eBay Partner Network: Jordan Koene Drives Home the Importance of SEO
If you have a website or a blog you probably know that proper SEO is one of the single biggest things you can do to drive more traffic to your online business. In this week’s video segment, Ivka Adam is chatting with SEO Guru, Jordan Koene, about eBay’s approach to working with search engines and why it’s such a driving … Read more…
Behind the Scenes with eBay’s Fall Consumer Campaign
Last week eBay’s chief corporate blogger, Richard Brewer-Hay, gave us a sneak peak behind the curtain as we put the finishing touches on our Fall consumer campaign (we also covered it on our blog). He wrote two blog posts over at eBay Ink. The first was an interview with Deirdre Findley, Sr. Director of Consumer Marketing, about what … Read more…
Guest Post: Get Inspired to Create Great Fashion Content
We all know ‘content is king’ – but where do we start? Especially when it comes to Fashion, content seems to be even more important than in many other verticals. Readers want to have as much information as possible. Who’s wearing what? What’s on trend? Where can I get this dress? I really want a bargain!
However, we all tend … Read more…
Arrival of eBay Fashion Outlet Promises Big Brands at Discounted Prices
Over the past 18 months, eBay Fashion has undergone quite a transformation – evolving into a top destination for new, designer and brand name clothing, shoes and accessories. Some of our most notable milestones include; the launch of fashion.ebay.com, the start of sales on Fashion Vault, the debut of a dedicated eBay Fashion iPhone app, the first-ever designer … Read more…
Chatting with eBay Partner Network: Jenna Naughton Discusses eBay’s Fall Media Campaign
This week Ivka Adam is speaking with Jenna Naughton, Senior Manager of Consumer Marketing, about eBay’s fall media campaign. In addition to “out of home” assets like billboards, bus shelters and walls in selected U.S. markets, this campaign signals eBay’s return to television after a two-year absence.
“In the last couple of years we’ve really taken the time to invest … Read more…
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I’m Getting Mobile Traffic, Now What?
Last week, after many months of planning and development, we excitedly rolled out our ePN Mobile program. One of the driving forces behind this rollout was the desire to give publishers the tools they needed to better understand, optimize, and grow their mobile traffic revenue.
Now that publishers have had a few days to look at the new mobile reports, … Read more…
The Force is Strong with Star Wars Memorabilia
Die-hard fans have already been talking about it for months: the release of Star Wars: The Complete Saga. All six episodes of the film series will be included in the hi-definition Blu-ray 9-disc set, which will be released on Sept. 16. Fans of the pop-culture staple are already discussing the deleted scenes, added dialogue and behind-the-scenes extras included … Read more…
Michael J. Fox Takes us Back to the Future
When I was a kid I was a huge fan of the “Back to the Future” movie franchise. The way each movie took us from the Old West to the gadget-filled future was an amazing experience for me as a kid. In short, Michael J. Fox was one of the most iconic figures from my childhood and still holds a … Read more…
ePN Mobile is Here!
After many months planning and building behind the scenes, we’re excited to finally announce the arrival of ePN Mobile! As you can imagine, our team is incredibly excited to help you get your mobile initiatives out of the starting gate and around the track. Before we continue, let’s review…
As you may recall from our pre-announcement on August 22nd… Read more…