Author Archives: Scott Parent

EPN_Coffee

In this visual video tutorial, we show you how to monitor your performance with eBay Partner Network from your dashboard. If you’re new to EPN, this is a great place to start!

This video highlights the basics of logging into your EPN account for the first time, how to view your sales trends, as well as how to generate and ... Read more

John_580x330

Have you visited the eBay Motors hub lately? This one-stop shop for all of your visitors’ vehicle needs includes popular car and truck parts like wheels, tires, brakes and engine components, as well as parts and accessories for motorcycles, boats, ATVs and more.

In this episode of EPN TV, John Toskey talks about the popularity of eBay as a destination ... Read more

Content

Welcome to our regular collection of the latest affiliate tips and trends! Read on to learn what’s happening with fellow EPN publishers, Insiders and industry friends.

PMA: Announcing Our Executive Director

The Performance Marketing Association has announced that after years of being fueled by volunteers on its working Board of Directors, it has hired an Executive Director to oversee strategy ... Read more

John_580x330

In this episode of EPN TV, we introduce you to our bookmarklet tool, which provides a quick way to create affiliatized links directly from any eBay page. John describes how this tool was created in response to your request for simple tools that can be used without much heavy technical lifting.

To access the bookmarket tool, navigate to the Campaigns ... Read more

EPN_Signal_to_Noise

Earlier this year, EPN global director John Toskey spoke as one of the keynotes at the Affiliate Management Days conference, and we were lucky to hear from many other charismatic and insightful speakers. One of those speakers was SEO master Rand Fishkin.

Within just 5 minutes on stage at his keynote, “Being the Signal Amidst the Noise,” Rand got ... Read more

Content

It’s time for another roundup of industry tips and trends! Read on to see what’s new and on the radar for your fellow affiliates.

Ebates: The Best Things to Buy in May

There’s still time to take advantage of spring-cleaning buying trends. EPN partner Ebates covers the top things consumers are shopping for to freshen up their homes and get ... Read more

John_580x330

In this episode of EPN TV, John talks about a major initiative undertaken by eBay Marketplaces to provide buyers with an even more compelling experience.

While eBay has traditionally provided flexibility around seller listing requirements, we saw an opportunity to improve by layering additional structured data on top of this free-form listing data. By shifting toward cataloging items as products ... Read more

SEO580

It’s safe to say that every affiliate wants their website to rank on page one of search engines. Unfortunately, (just like in affiliate marketing) there’s no “get rich quick” way to go about getting there. Even if paid search marketing seems like the easy answer, according to SEOMoz, ads at the top of Google receive about 18-20% of search ... Read more

pinterest

We have good news for socially savvy affiliates: You can now share affiliate links on Pinterest! The popular social network announced that it has revamped its infrastructure and acceptable use policy, so publishers can once again include affiliate links on Pins.

EPN encourages integrating social media promotions into your affiliate activities, as long as the social network allows it. This ... Read more

Creative professional at work

You may have noticed that eBay Partner Network has a new look, along with some new resources to help you find, share and earn from your passions. We’re making continuous updates to features and functionality, and appreciate the feedback we’ve already received from you.

In this episode of EPN TV, John talks about some of the current highlights of ... Read more