Category Archives: US News

Content_eBay

Affiliate marketers wear many hats, and it’s likely that the ‘content marketer’ hat has made its way into your rotation a time or two. How do you know when it’s the right time to rock it, and when you should pass it over to someone else?

As technology evolves, content marketers face a variety of choices that weren’t available in ... Read more

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As you may know, eBay offers great Daily Deals every 24 hours across many of our hottest verticals including Fashion, Tech and Home & Garden. Daily deals are a great way for publishers to drive traffic and increase earnings. To make it easier to promote these deals, we’re providing you with a variety of creative assets in different ... Read more

Content

Welcome to our regular collection of the latest affiliate tips and trends! Read on to learn what’s happening with fellow EPN publishers, Insiders and industry friends.

PMA: Announcing Our Executive Director

The Performance Marketing Association has announced that after years of being fueled by volunteers on its working Board of Directors, it has hired an Executive Director to oversee strategy ... Read more

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In this episode of EPN TV, John talks about a major initiative undertaken by eBay Marketplaces to provide buyers with an even more compelling experience.

While eBay has traditionally provided flexibility around seller listing requirements, we saw an opportunity to improve by layering additional structured data on top of this free-form listing data. By shifting toward cataloging items as products ... Read more

SEO580

It’s safe to say that every affiliate wants their website to rank on page one of search engines. Unfortunately, (just like in affiliate marketing) there’s no “get rich quick” way to go about getting there. Even if paid search marketing seems like the easy answer, according to SEOMoz, ads at the top of Google receive about 18-20% of search ... Read more

pinterest

We have good news for socially savvy affiliates: You can now share affiliate links on Pinterest! The popular social network announced that it has revamped its infrastructure and acceptable use policy, so publishers can once again include affiliate links on Pins.

EPN encourages integrating social media promotions into your affiliate activities, as long as the social network allows it. This ... Read more

Creative professional at work

You may have noticed that eBay Partner Network has a new look, along with some new resources to help you find, share and earn from your passions. We’re making continuous updates to features and functionality, and appreciate the feedback we’ve already received from you.

In this episode of EPN TV, John talks about some of the current highlights of ... Read more

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Affiliate Management Days, an annual conference for affiliate managers, is coming to San Francisco on April 3 – 5. The event is geared toward anyone responsible for their company’s affiliate marketing strategy, management or operations, and provides attendees with insights into how others are implementing and managing their affiliate programs.

EPN global director John Toskey is one of three ... Read more

Spring_Cycle_eBay

With Spring in full swing, eBay is running several sales and events to celebrate the season of sunshine, sports and celebrations. Right now is the perfect time to encourage your visitors to declutter and start fresh. Whether they’re looking to refresh their homes, wardrobe or wellness, eBay has everything to help shoppers spring forward. Below are just a few of ... Read more

change

We wanted to inform you of changes being rolled out regarding eBay gift cards, and to let you know how these changes may affect your affiliate promotions.

Beginning March 6, 2016, eBay will no longer count sales of eBay-branded gift cards within checkout metrics, as they will no longer be counted as revenue-generating items for eBay. What this means for ... Read more