eBay PartnerNetwork Blog

Whether tailgating at the stadium or holding down the couch, football season is an American tradition best celebrated with food, beverages and a large group of family and friends.

As one would expect, hardcore fans start thinking about how they will prepare for the games before the first pre-season match up gets underway. Demand for football-themed items tends to ramp up in mid-August, continuing throughout the playoffs and bowl games.

Many of your visitors will seek ways to support their favorite collegiate or professional team in style, so think like a fan to score big on extra revenue by driving fervent fans to eBay.

Go Team Go!
Who do you root for? Everyone has a favorite team, and searches for specific college and pro teams spike during this time of the year. If the NFL Super Bowl were decided upon by the team’s eBay popularity, the Chicago Bears, Dallas Cowboys, Green Bay Packers or the Pittsburgh Steelers would all have a fighting chance. In the NCAA circuit, Alabama, Florida, Ohio State and Georgia would be selected to play in the BCS’ top-tier bowls.

Tailgating Essentials
Sometimes the tailgating pre-party can be even more fun than the game itself, if you have the right gear to provide a celebratory atmosphere (or if you are forced to root for the Detroit Lions). Savvy hosts aren’t going to find the truly unique items at the local party store – eBay is a great resource for tailgate gear. From logo chairs to canopy tents to portable grills, true tailgaters can find what they’re looking for on eBay.

It’s all in the Cards
Sports trading cards are always a hot collectible on eBay, and fans start to think about buying vintage and modern cards while cheering on their favorite players. And there are also plenty of other sought-after sports collectibles on the site, including vintage memorabilia like photos and tickets.

Let the Games Begin!
There’s just one more essential item required by the football fan… a ticket to the game! Now is the time when the diehards are looking to snag a pair of season tickets. As the season gets underway, supply and demand for single game tickets for NFL and NCAA football games will increase even more.

There are many creative ways to capitalize on one of America’s favorite pastimes, even if you don’t operate a sports-oriented website. Keep an eye on the teams making plays and headlines to score big with visitors who are scouring the web for relevant content and finds.

Best of luck for many victories during the football season!

The eBay Partner Network Team

Beginning Monday, August 16th, at 9:00am PDT, eBay’s Fashion Vault will have French Connection products up to 60% off retail prices through Wednesday, August 18th at 9pm PDT! Make sure to check the Fashion Vault for updated information and specific sale items.

About French Connection
The UK based brand with the clever FCUK acronym -offers a fashion-forward clothing range with a quirky spin on design, priding itself on quality and affordable prices. The whole business is born of a desire to be original, distinctive and accessible. Whether fcuk has shocked or amused, it certainly made you think. Bold, witty and intelligent. The collection includes select women’s skirts, dresses, fashion shorts, tops and denim from Fall ’09 and Spring ’09 collections. Prices range from $20 – $110, average price of $65.

Receive an Extra 30% Off
Join the In Crowd to get a coupon code for an additional 30% off, as well as future exclusive offers and coupon codes.

How to Promote eBay’s Fashion Vault
You will be able to promote this exciting flash sale in several ways:

• Dynamic Banners in sizes 160×600, 300×250 and 728×90.
• You can access the Fashion Vault XML Feed.
• Use the Link Generator Tool with the Custom URL or Item ID options to link directly to sale items.
• Use seller id: Stylepremium for the RSS Feed Generator, and Custom Banner.

Happy Promoting!
The eBay Partner Network Team

Due to the overwhelming success & popularity of Beach Camera TVs during the June coupon event, Beach Camera is going big this July with two coupons that mark down the low prices on their TVs even further. Currently there are 230 different TVs in the Beach Camera eBay store, and while some may be refurbished, many of these units are brand new and come with complete factory warranties. A majority of these TVs(almost all of them) are also listed with Free Shipping. The two coupon codes for the promotion are:

CBEACHCAML – Save an additional 10% on all TV’s priced under $2000. $200 maximum discount.

CBEACHCAMH – Save an additional 15% on all TVs priced $2000 and above. $375 maximum discount.

The best part about this deal, is that eBay Partner Network affiliates are given a five day head start, as onsite promotions will not begin until July 6. The main landing page for this promotion is here and will be live on July 1st, 2010. Both of these coupon offers are good from July 1-30, 2010, or while supplies last. PayPal payment method required to redeem the coupon. Please note these coupon codes are only valid on TV purchases made at the Beach Camera eBay store. In order to create eBay Partner Network links to this offer, please use the Link Generator Tool with the custom url or item id options.

- The eBay Partner Network Team

Summer has officially begun and you can get your designer shades at eBay’s Fashion Vault, where Derek Lam, MODO, NETJETS, FABIEN BARON and Jennifer Creel sunglasses will be up to 60% off retail prices! This sale takes place Monday, June 21st at 9am PDT through Wednesday, June 23rd at 9pm PDT. Make sure to check the Fashion Vault for updated information and specific sale items.

Additional 20% Off
You can take an additional 20% off your purchase when you enter code CMDFASHIONVAULT at checkout. This coupon is valid Monday, June 21st only.

How to Promote eBay’s Fashion Vault
You will be able to promote this exciting flash sale in several ways:

• Dynamic Banners in sizes 160×600, 300×250 and 728×90, under the Clothing, Shoes, & Accessories Category in the Creative Generator.
• You can access the Fashion Vault XML Feed.
• Use the Link Generator Tool with the Custom URL or Item ID options to link directly to sale items.
• Use seller id: Stylepremium for the RSS Feed Generator and Custom Banner.

Happy Promoting!
The eBay Partner Network Team

Now you can promote merchandise alongside the release of one of the most anticipated children’s movies of the summer. June 18th will be the debut of ‘Toy Story 3’ by Disney and Pixar films. Coordinated with this date, eBay has worked directly with Disney to stock their eBay store with ‘Toy Story’ inventory. This includes items in the following categories: toys, apparel, home & décor, and collectibles.

Prices range from $149.95 for a programmable Buzz Lightyear Figure to $1.99 for a Disney ‘Toy Story’ bowl. As part of the promotion, the banner below will appear in all searches in the Disney store, and a small flash widget will display ‘Toy Story 3’ items for sale, through the end of June.

Promotion Ideas

• The ideal place to direct your interested ‘Toy Story 3’ shoppers would be the ‘Toy Story Landing Page’ in the eBay Disney Store.



• You may also want to send traffic directly to the Disney Store.
• Other popular Character searches in the Disney store include:
  WALL-E, Handy Manny, Cars, Tinker Bell, Pooh, Princesses, and Mickey
• Use the Custom Banner and advanced settings to limit products to the eBay Seller ID ‘Disney’
• Customize an RSS feed with Seller ID ‘Disney’ and search term ‘Toy Story,’ and then use Widgetbox to create a custom widget.
• Use the Link Generator to promote specific popular products such as:
• The Toy Story 3 Western Train Lego Play Set
• The Toy Story 3 Bullseye Action Figure
• The Toy Story 3 Rex Action Figure
• The Toy Story 3 Twitch Action Figure
• The Toy Story 3 Chunk Action Figure
  Or, the ever-popular
• Ultimate Programmable Buzz Lightyear Figure
• Remind buyers of the Disney Guarantee: “If you are not completely satisfied with your Disney product, you can return it for an exchange, refund, or merchandise credit.”
• You can also use this logo below or the image above in conjunction with any ‘Toy Story 3’ promotions on your site.

Good luck and Happy Promoting!
The eBay Partner Network Team

On June 1st, eBay launched its first-ever “seller coupon event,” which will run through June 21st. With this event, eBay buyers will have the opportunity to take advantage of coupons from 15 participating sellers (including well known PowerSellers), across a wide variety of eBay categories. Coupons will be available to ALL eBay buyers who pay with PayPal!

Event Details

• Campaign Dates: June 1 – June 21
• Offers: vary (range from 5% to 25% off select items, $300 max discount per coupon)
• Redemption period: expires at 11:59 PM PDT on June 21, 2010
• Coupon Usage: up to 3 transactions allowed per coupon code per user ID, no minimum purchase amounts, must pay with PayPal; coupon applied to highest price coupon-eligible item in checkout
• Redemption codes: vary by seller – 15 different codes

Here is a sampling of sellers and their coupons:

• eForCity offers select electronics accessories up to 25% off with coupon code CEFORCITYJN
• 3ballsGolf offers select golf equipment up to 15% off with coupon code C3BALLSGOLFJN
• tak rugs offers select rugs up to 20% off with coupon code CTAKRUGSJN
• SmartBargains offers a wide variety of Clothing and Home products up to 15% off with coupon code CSMARTBARGAINSJN
• poor fish offers select outdoor gear up to 10% off with coupon code CPOORFISHJN
• total gym outlet offers select gym equipment up to 25% off with coupon code CTOTALGYMJN
• TigerDirect offers select electronics items up to 5% off with coupon code CTIGERDIRECTJN

All coupons are valid through June 21, 2010

Customers can access the “coupon hub page” for a complete listing of all available offers associated with this event.

Customers should be encouraged to “copy and paste” applicable coupon codes from the hub page to their PayPal checkout page, to ensure discounts are applied correctly. FAQ’s related to this procedure are available on eBay.com by clicking here.

To your continued success,
The eBay Partner Network Team

Beginning Tuesday, June 1st, at 9:00am PDT, eBay’s Fashion Vault will have American Apparel products up to 60% off retail prices through Thursday, June 3rd at 9pm PDT! Make sure to check the Fashion Vault for updated information and specific sale items.

About American Apparel
American Apparel is a vertically integrated manufacturer, distributor and retailer, based in downtown Los Angeles, California. The company operates the largest garment factory in the United States, at a time when most apparel production has moved offshore. With recently opened stores in China, American Apparel is now selling Made in USA clothing in the largest consumer market in the world. American Apparel leverages art, design and technology to advance the business process, while continuing to pioneer industry standards of social and environmental responsibility in the workplace.

How to Promote eBay’s Fashion Vault
You will be able to promote this exciting flash sale in several ways:

• Dynamic Banners in sizes 160×600, 300×250 and 728×90.
• You can access the Fashion Vault XML Feed.
• Use the Link Generator Tool with the Custom URL or Item ID options to link directly to sale items.

Happy Promoting!
The eBay Partner Network Team

We are excited to announce a Daily Deal Bonus Promotion for eBay Partner Network publishers that pays an additional $2 per Daily Deal item sold! That’s on top of normal earnings with the possibility to earn up to a $1,000 bonus! The promotion will kick-off on May 24th at the same time the Sizzling Summer Sale begins on deals.eBay.com, and will run until June 14th. That means three weeks to earn an extra $2 per Daily Deal item you sell, at a time when we’ll be featuring great Deals on the site. Don’t miss out on this opportunity to earn some extra cash heading into the summer.

New creative to promote the Daily Deal is available! These new banners allow you to choose your own two custom keywords to return top converting items in secondary results sections. This way you can promote the Daily Deal plus other top products from relevant categories for your particular niche. Also, you’ll have the option to specify any colors you’d like by making changes to the code, as referenced in the creatives description. To find these banners check out the Featured Creative in the Creatives Generator. For the complete set of Daily Deal creative choose the Daily Deal Category and search. Plus, if you’d like to create a custom integration we offer a detailed XML Feed for you to use, so the options are endless.

The Daily Deal Sizzling Summer Sale starts on Monday, 5/24! During this week- long event, you will find incredible discounts on summer essentials including hot tech gadgets, outdoor gear, travel accessories, and much more! In addition to the great buys, a daily $1 Mystery Deal will be revealed at random times via email alerts, Twitter, and Facebook announcements. Lastly, Daily Deal shoppers will also have the opportunity to enter and win a dream beach vacation (6 day, 5 night trip for four to Montego Bay, Jamaica)! Below is a sneak peek of selected items available during our Sizzling Summer Sale. As always, quantities are limited so act fast!

• Apple Macbook 13.3 Inch Laptop
• Sherlock Holmes Blu-ray Movie
• Wii Game – Super Mario Galaxy 2
• Ray-Ban New Wayfarer Sunglasses
• Omaha Steaks Memorial Day Package
• Voice Alert Digital Grilling Thermometer
• SkyWay Ultra Portable Luggage
• Cuisinart Ice Cream and Frozen Yogurt Maker
• Apple 4GB iPod Shuffle
• North Face Backpack

Thanks and good luck!!!

eBay Partner Network Team

Beginning Monday, May 24th, at 9:00am PDT, eBay’s Fashion Vault will have Ike Behar New York products up to 60% off retail prices through Wednesday, May 26th! Make sure to check the Fashion Vault for updated information and specific sale items.

Additional 20% Off Select Items
Please use coupon code CFASHIONVAULTB24 at checkout for an additional 20% off select items.

About Ike Behar New York
Ike Behar is a family-owned, American company headquartered in the United States. Ike Behar’s reputation for excellence in craftsmanship is what makes them unique in the shirt industry. Ike’s reputation for demanding exceptional quality is what sets him apart from his competitors. As Ike Behar says, “where others look for ways to cut corners, I look for ways to put more into a shirt.”

How to Promote eBay’s Fashion Vault
You will be able to promote this exciting flash sale in several ways:

• Dynamic Banners in sizes 160×600, 300×250 and 728×90.
• You can access the Fashion Vault XML Feed.
• Use the Link Generator Tool with the Custom URL or Item ID options to link directly to sale items.

Happy Promoting!
The eBay Partner Network Team

Beginning Monday, May 17th, at 8:00am PDT, eBay’s Fashion Vault will have Max Mara and Marina Rinaldi products up to 70% off retail prices through Wednesday, May 19th! Make sure to check the Fashion Vault for updated information and specific sale items.

Additional 30% Off Select Items!
Please use coupon code CM9FASHIONVAULT at checkout for an additional 30% off select items. All of the eligible items can be found here. You can also find item descriptions for eligible items here.

About Max Mara
Max Mara has spawned 35 labels, although Max Mara womenswear remains the core of the company. Other brands include Sportmax, Sportmax Code, Weekend Max Mara, Marella, Pennyblack, iBlues, Max & Co. (the trendy, youth division), and Marina Rinaldi.

About Marina Rinaldi
Founded in 1980, Marina Rinaldi Group takes its name from the great-grandmother of the founder of Max Mara Fashion Group, Achille Maramotti. Since 1984 its collections have been available internationally from stores in such cities as Paris, Tokyo, Moscow and Düsseldorf. Until the founding of Marina Rinaldi there was no fashion group concerned with the fashion needs of curvaceous women.

How to Promote eBay’s Fashion Vault
You will be able to promote this exciting flash sale in several ways:

• Dynamic Banners in sizes 160×600, 300×250 and 728×90.
• You can access the Fashion Vault XML Feed.
• Use the Link Generator Tool with the Custom URL or Item ID options to link directly to sale items.

Happy Promoting!
The eBay Partner Network Team